Logo generator that sells the finished brand kit
Looka assembles logo candidates from a business name, an industry and a handful of style picks, then shows the chosen mark on cards, signage and social profiles before any money changes hands. Nothing downloads until a package is bought: roughly $20 for a single raster file, $65 for vectors with colour variants and full ownership, or a Brand Kit subscription near $96 a year that fills out several hundred branded templates. The company shipped as Logojoy in 2016 and took the Looka name in 2019 once it grew past logos alone.
Designing and previewing costs nothing; paying is what unlocks files. One-time logo packages run about $20 (PNG only) and $65 (vector, colour variants, full ownership), with a Brand Kit subscription around $96/year and a web-inclusive tier around $129/year. The pricing page sits behind Cloudflare and could not be read directly, so these figures come from third-party trackers rather than the vendor.
Use tool โA fast way for a new business to land a usable mark and matching collateral, as long as you accept that the cheap package hands over a flat image you cannot resize.
Watch out: The ~$20 tier looks like the entry price but ships one raster file; vectors and copyright ownership only arrive at the ~$65 package.
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