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Launched 2024 · Verified Oct 16, 2026

Branded

Verified Oct 16, 2026 Active
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Names a startup, checks whether the domain is free, then generates a logo and a one-pager for it.

startup namingdomain searchlogo generationFree

Listed on EffectHub ·

Web
Screenshot of the Branded website
#319
branded.ai as we captured it — our own screenshot, not the vendor’s press image.

Pricing

Pricing model
100% Free

No plans or prices on the site; the pricing route redirects to the login screen, sign-up is free, and the code is published on GitHub under the MIT licence.

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Overview

About Branded

Branded is a naming assistant for founders. You describe the idea, it proposes candidate names, checks domain availability for each one, and then produces starter brand assets - a logo and a one-page site - for the name you keep. It was built by Alana Goyal of the seed fund basecase, and the source is published openly on GitHub, which is unusual for a tool of this kind. The public site shows no plans or prices at all: the app sits behind a free login and the pricing route just renders the sign-in screen. Founders of Vercel and Alpharun are quoted on the landing page as users.

Platforms
Web
API
Not confirmed
Last verified
Oct 16, 2026

Verified sources

  • Landing page describes startup naming, AI-assisted domain availability lookup and generated logos and one-pagers, credited to basecase (15 October 2026)branded.ai ↗
  • The /pricing route returns a 307 redirect to /login; no plans or prices are shown (15 October 2026)branded.ai ↗
  • Public repository alanagoyal/branded, MIT licence, created 25 February 2024, last push 21 September 2026 (15 October 2026)github.com ↗
Fact check

Is Branded legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered
Dec 16, 2017 (8 years ago)Registry record (RDAP), registrar NameCheap, Inc., looked up Sep 15, 2026
TLS certificate
Issued by Let's Encrypt, valid until Nov 22, 2026Seen in our own connection to the site on Oct 16, 2026
Last checked
Oct 16, 2026The site answered
On the market since
2024The vendor's own material, read by us
Operated by
basecaseOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of Branded

medium confidence

A tight, single-purpose naming tool that does the boring part of naming - checking whether the domain is actually available - in the same pass as the brainstorm. Nothing is charged for and the code is public, but that also means no roadmap commitment and no support contract. Treat the logo and one-pager as placeholders, not final identity work.

Pros

  • Name suggestions come paired with a live domain availability check
  • Generates a logo and a one-page site for the chosen name
  • Source code is published publicly, so the approach is inspectable
  • No payment step anywhere in the flow

Cons

  • No published pricing, terms, or company entity, so its commercial future is unclear
  • Brand output stops at a logo and one-pager - no colour system, type scale, or usage rules
  • Everything past the landing page requires an account before you can judge quality

Best for

  • Founders naming a brand new company
  • Weekend projects that need a name and a domain the same day
  • Anyone who wants to self-host a naming tool from public source

Not for

  • Teams that need a full brand system with typography and voice guidelines
  • Renaming an established company with trademark constraints

Watch out: It reports domain availability but does not register anything - you still have to buy the domain elsewhere, and popular suggestions get taken fast.

#2inBranding & Brand Kits· of 19 tools, ranked by rating and popularity

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