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Branded vs Looka

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors. Only Branded is free.

BrandedNames a startup, checks whether the domain is free, then generates a logo and a one-pager for it.LookaLogo generator that sells the finished brand kit

Side by side

FactBrandedLooka
CategoryBranding & Brand KitsBranding & Brand Kits
Pricing modelFreePaid
Public APINoNo
PlatformsWebWeb
CompanybasecaseLooka
Launched—2016
Last verifiedSep 6, 2026Sep 6, 2026

What our research says

Branded

A tight, single-purpose naming tool that does the boring part of naming - checking whether the domain is actually available - in the same pass as the brainstorm. Nothing is charged for and the code is public, but that also means no roadmap commitment and no support contract. Treat the logo and one-pager as placeholders, not final identity work.

Pros

  • Name suggestions come paired with a live domain availability check
  • Generates a logo and a one-page site for the chosen name
  • Source code is published publicly, so the approach is inspectable
  • No payment step anywhere in the flow

Cons

  • No published pricing, terms, or company entity, so its commercial future is unclear
  • Brand output stops at a logo and one-pager - no colour system, type scale, or usage rules
  • Everything past the landing page requires an account before you can judge quality

Looka

A fast way for a new business to land a usable mark and matching collateral, as long as you accept that the cheap package hands over a flat image you cannot resize.

Pros

  • Preview across cards, signage and social profiles before spending anything
  • Vector files and full ownership arrive with the $65 package
  • Brand Kit turns a single logo into several hundred ready-made templates

Cons

  • The cheapest package is a raster file only — no vectors, no clean resizing
  • Continued brand kit access is a subscription rather than a purchase
  • Results are recognisably generated and overlap between customers
  • No API, and no way to hand a designer editable sources

Which one fits

Choose Branded if you need

  • Founders naming a brand new company
  • Weekend projects that need a name and a domain the same day
  • Anyone who wants to self-host a naming tool from public source

Choose Looka if you need

  • Founders who need a serviceable logo and collateral in an afternoon
  • Small businesses wanting cards, socials and templates derived from one mark
  • Anyone testing brand directions before paying a designer

More comparisons

All Branded alternatives →Browse all Branding & Brand Kits →