Verified Oct 15, 2026

Profound

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AI Visibility & AEO/GEO2Write a reviewUnited StatesEffect68/ 100

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Measures how ChatGPT, Gemini, Perplexity and AI Overviews describe and cite a brand, then drafts the fixes.

ai visibility brand monitoringanswer engine optimizationcitation trackingContact sales

Listed on EffectHub · Aug 16, 2026

Web · API

Screenshot of the Profound website — tryprofound.com as we captured it — our own screenshot, not the vendor’s press image.

Pricing

Pricing model: Contact sales

Free Trial: 50 prompts run daily for 7 days on ChatGPT, Gemini and AI Overviews, one language and region, 5 Prompt Volumes searches, no history, exports or API. Enterprise is custom on a demo: up to 9 engines, custom regions, ChatGPT Shopping, full history, CSV/JSON exports, API access, SSO and support SLAs. The FAQ mentions a self-serve Agency Growth plan with 400 credits per client workspace but gives no price.

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Overview

About Profound

Profound tracks a brand's presence inside AI answers: it runs a tracked set of prompts against ChatGPT, Gemini, Google AI Overviews, Perplexity, Claude, Copilot and DeepSeek, scores visibility and share of voice, and lists which pages the engines cite. Prompt Volumes estimates what people actually ask the assistants, Agent Analytics shows which bots crawl and cite your site, Shopping reports SKU-level visibility in ChatGPT Shopping, and FactCheck and Sentiment flag wrong or negative claims. An AI Marketer with task agents drafts the content and technical fixes. It is sold to enterprise marketing teams: a free seven-day trial tracks 50 prompts on three engines, and everything beyond that is a custom contract with API access, SSO and SOC 2 paperwork. Profound is a New York startup founded by James Cadwallader and Dylan Babbs.

Platforms: Web · API
API: Yes
Last verified: Oct 15, 2026

Verified sources

Plans: Trial free (50 prompts daily for 7 days, ChatGPT, Gemini and AI Overviews, 1 language and region, 5 Prompt Volumes searches, no exports or API) and Enterprise custom (up to 9 engines, ChatGPT Shopping, all-time history, CSV/JSON exports, API access, SSO, SOC 2); FAQ mentions a self-serve Agency Growth plan with 400 credits per client workspace, unpriced (15 October 2026)tryprofound.com ↗
Answer Engine Insights, Prompt Volumes, Agent Analytics, Shopping, AI Marketer and agents, FactCheck and Sentiment across ChatGPT, Perplexity, Claude, Gemini, Copilot, DeepSeek and AI Overviews; developer docs linked; footer © 2026 Profound with no legal links (15 October 2026)tryprofound.com ↗
$3.5 million seed round announced 12 August 2024 by co-founders James Cadwallader (CEO) and Dylan Babbs, hiring in NYCtryprofound.com ↗
SOC 2 Type II compliance stated on the enterprise page (15 October 2026)tryprofound.com ↗

Fact check

Is Profound legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered: May 30, 2024 (2 years ago)Registry record (RDAP), registrar Porkbun LLC, looked up Sep 6, 2026
TLS certificate: Issued by Google Trust Services, valid until Jan 4, 2027Seen in our own connection to the site on Oct 15, 2026
Last checked: Oct 15, 2026The site answered
Operated by: Profound, United StatesOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of Profound

medium confidence

Profound is the enterprise end of AI-visibility measurement: it covers more answer engines than most rivals, adds crawler analytics and ChatGPT Shopping that the cheaper trackers lack, and has the funding and customer list to still exist next year. The price is the reason to hesitate - there is no published figure, the free trial is seven days of fifty prompts, and the self-serve agency plan exists only as a line in the FAQ. Mid-market teams will get most of the signal from a tracker with a public price; brands with real budget and a procurement team are the audience here.

Pros

Tracks up to nine answer engines, including AI Overviews, Copilot and DeepSeek, not just ChatGPT
Agent Analytics shows which AI crawlers visit and cite the site, a layer most trackers skip
Prompt Volumes estimates real user questions rather than relying on your own prompt list
SOC 2 Type II, SSO and an API, so it passes enterprise review

Cons

No published price; the only listed plans are a free trial and a custom Enterprise contract
Trial is 7 days, 50 prompts and three engines, with no exports or history
No legal entity, address or terms page found on the site
The agency plan is named in the FAQ but not in the plan table

Best for

Enterprise marketing teams that need AI-answer share of voice across many engines with exports and an API
Retail brands that want SKU-level visibility inside ChatGPT Shopping
Agencies managing several clients who can negotiate the workspace-based plan

Not for

Small teams that need a price on the page before talking to sales
Anyone wanting more than a week of trial data before committing

Watch out: Visibility scores depend on the prompt set you agree in the contract; a tailored tracking plan that is too narrow will look stable while the engines' answers drift elsewhere, so negotiate prompt count and regions before signing.

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