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Durable vs Repaint

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Cheaper paid plan
Durable — $22/mo vs $25/mo for Repaint
Free plan
Only Durable (Repaint has paid plans only)
Best fit
Durable: Service businesses going from no website to a live one in an afternoon · Repaint: Small service businesses replacing an outdated site and a separate booking or membership tool
Trust score
About even — Durable 94, Repaint 96
Status
Both up at our last check (Oct 15, 2026)

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

Side by side

FactDurableRepaint
CategoryWebsite BuildersWebsite Builders
Pricing modelFreemiumPaid
Starts at$22/mo$25/mo
Trust score94 / 10096 / 100
PlatformsWebWeb
CompanyDurableRepaint
Launched—2023
Last verifiedOct 15, 2026Oct 15, 2026

What our research says

Durable

Aimed squarely at trades and local services that have never had a website, and honest about it — the generated site is a competent one-page brochure, not a design. The reason to pay is the CRM, invoicing and booking bolted around it; judged purely as a page builder it loses to the free tiers of the general-purpose tools.

Pros

  • The free tier is a genuinely usable live site, not a time-limited preview
  • Custom domain registration is included in the paid tiers rather than billed separately
  • The 15% annual discount means month-to-month is not punitively priced, unlike most tools here
  • CRM, invoicing and scheduling in the same subscription remove two or three other bills

Cons

  • The free CRM stops at ten contacts, which any working business passes in a fortnight
  • Generated sites share a recognisable structure, so differentiation has to come from the copy
  • No API and no export path, so the site and the customer records live where they were made
  • Even Grow, the top self-serve tier, meters the assistant and image studio at 5,000 AI credits a month

Repaint

Repaint has grown from a site-rebuild tool into a chat-run back office for small service businesses: pages, payments, memberships, bookings and email in one workspace. Rebuilding from an existing URL still saves the retyping step most builders force on you. The free tier is gone, though, and a weekly AI allowance governs how much you can change, so it suits owners who will settle in rather than tinkerers.

Pros

  • Can rebuild from an existing live site, not just a blank prompt
  • Payments, memberships, courses, booking and email are built in rather than bolted on
  • Y Combinator-backed with a named founding team
  • Every plan includes custom domains, starting with three on Plus

Cons

  • No free tier any more, only a 14-day trial after which the workspace is paused
  • Weekly AI allowance caps how much editing you can do, and unused usage does not roll over
  • No public API or code export found

Which one fits

Choose Durable if you need

  • Service businesses going from no website to a live one in an afternoon
  • Sole traders who want contacts, invoices and a booking link in the same subscription
  • Anyone who would otherwise pay an agency four figures for a five-section brochure site

Choose Repaint if you need

  • Small service businesses replacing an outdated site and a separate booking or membership tool
  • Owners who prefer describing changes in chat to a drag-and-drop editor
  • Coaches, studios and shops that need payments and scheduling on the same site

Durable vs Repaint: the questions people ask

Is Durable cheaper than Repaint?

On published entry prices, Durable starts lower — $22/mo against $25/mo for Repaint. Entry price is the lowest paid plan as we last verified it; what each plan includes differs.

Does Durable or Repaint have a free tier?

Durable has a free tier; Repaint has paid plans only.

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