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Durable vs MakeLanding

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors. Durable starts at $22, MakeLanding at $9. Only Durable has a free tier. Only MakeLanding ships a public API.

DurableGenerates a service-business site, then sells the CRM around itMakeLandingGenerates a whole landing page — copy, illustrations and a logo — from a short product description.

Side by side

FactDurableMakeLanding
CategoryWebsite BuildersLanding Pages & CRO
Pricing modelFreemiumPaid
Starts at$22 month$9 month
Public APINoYes
PlatformsWebWeb, API
CompanyDurableMakeLanding
Last verifiedSep 6, 2026Sep 6, 2026

What our research says

Durable

Aimed squarely at trades and local services that have never had a website, and honest about it — the generated site is a competent one-page brochure, not a design. The reason to pay is the CRM, invoicing and booking bolted around it; judged purely as a page builder it loses to the free tiers of the general-purpose tools.

Pros

  • The free tier is a genuinely usable live site, not a time-limited preview
  • Custom domain registration is included in the paid tiers rather than billed separately
  • The 15% annual discount means month-to-month is not punitively priced, unlike most tools here
  • CRM, invoicing and scheduling in the same subscription remove two or three other bills

Cons

  • The free CRM stops at ten contacts, which any working business passes in a fortnight
  • Generated sites share a recognisable structure, so differentiation has to come from the copy
  • No API and no export path, so the site and the customer records live where they were made
  • Grow caps image generation at 500 a month despite being the top self-serve tier

MakeLanding

Useful for the case where you need ten variant landing pages this week and none of them will live long — validation tests, ad destinations, launch pages. Copy, art and logo all come out of one pass, which beats assembling three tools. It is a thin, anonymous operation with no company details published, so do not build a business-critical site on it.

Pros

  • Generates copy, illustrations and a logo in one pass rather than across three tools
  • Six art styles and twelve colour themes, plus a large stock-photo fallback
  • Built-in editor for sections, copy, colours and fonts after generation
  • Custom domains from $19/month and API access from $29/month

Cons

  • No company name, country or terms published anywhere on the site
  • No free tier — the cheapest plan is $9/month
  • Quotas count pages generated per month, so iterating burns the allowance
  • Single-page marketing site with no pricing, blog or terms pages of its own

Which one fits

Choose Durable if you need

  • Service businesses going from no website to a live one in an afternoon
  • Sole traders who want contacts, invoices and a booking link in the same subscription
  • Anyone who would otherwise pay an agency four figures for a five-section brochure site

Choose MakeLanding if you need

  • Spinning up throwaway validation or ad landing pages fast
  • Founders with no designer who need copy, illustration and a logo together
  • Multilingual launch pages across the 50-plus supported languages

More comparisons

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