Vidu
Verified Oct 29, 2026 ActiveAI video generator that makes clips from text, images or several reference images while keeping characters consistent.
Listed on EffectHub ·
Pricing
- Pricing model
- Freemium
- Paid options from
- $10/mo
- Billing
- Monthly
A free tier exists; Standard is $10/month or $99/year with 800 credits a month, Premium $43/month (3,500 credits) and Ultimate from $115/month (10,000 credits), with yearly billing discounted. Commercial use of output is licensed to paid users only.
Use tool ↗About Vidu
Vidu generates short videos from a text prompt, from a starting image, or from several reference images that fix a subject's face, clothing and props across shots, which is its main differentiator for character and product work. Prompts can direct timed shot changes, camera moves and sound, and the site adds image generation, sound effects, an agent and a large library of effect templates. Generation runs on a monthly credit balance, and a separate API platform sells the same models to developers. The global service is operated by ShengShu AI HK Limited, with data stored in Singapore; the China-market Vidu site is a separate service.
- Platforms
- Web · API
- API
- Yes
- Last verified
- Oct 29, 2026
Verified sources
- Products: Q4/Q3 models, reference/image/text to video, API platformvidu.com ↗
- Plan prices and credits (Standard $10/mo or $99/yr, 800 credits; Premium $43; Ultimate $115) from the pricing page's product feedvidu.com ↗
- Operator ShengShu AI HK Limited; data stored in Singaporevidu.com ↗
- Commercial-use license for paid users; right to use user content for AI trainingvidu.com ↗
Is Vidu legit?
We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.
- TLS certificate
- Issued by Let's Encrypt, valid until Nov 26, 2026Seen in our own connection to the site on Oct 29, 2026
- Last checked
- Oct 29, 2026The site answered
- Operated by
- ShengShu AI HK Limited, Hong Kong SAR ChinaOur research, card verified Oct 29, 2026
Pros & cons of Vidu
Vidu is worth a look for creators and marketers who need the same character or product to stay recognisable across several AI shots. Users who need commercial rights without paying, or who are uncomfortable with uploads being used for model training, should read the terms first.
Pros
- Reference-to-video keeps subjects consistent across shots
- Text, image and reference inputs in one tool
- Published USD plans from $10/month
- API platform for programmatic use
Cons
- Commercial use only on paid plans
- Credit cost varies by model and clip settings
- Template library leans toward novelty effects
Best for
- Creators making multi-shot clips with a consistent character
- Marketers producing product videos from reference photos
- Developers who want the same models via API
Not for
- Free-plan users who need commercial rights
- Teams that cannot allow uploaded content to be used for AI training
Watch out: The terms grant Vidu the right to use your uploaded content to improve its products, including AI training, and commercial rights to output apply only to paid users. The China site vidu.cn is a separate service.
Alternatives to Vidu
Vidu head-to-head
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