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Vidu vs Wan

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Cheaper paid plan
Wan — $5/mo vs $10/mo for Vidu
Free plan
Both have one
Public API
Both have one
Higher Trust score
Vidu — 86 vs 72 for Wan
Best fit
Vidu: Creators making multi-shot clips with a consistent character · Wan: Creators on a budget who want long, watermark-free clips

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

ViduAI video generator that makes clips from text, images or several reference images while keeping characters consistent.WanAlibaba's video and image generation platform built on its Wan models, with clips up to 30 seconds and reference-based editing.

Side by side

FactViduWan
CategoryText-to-Video GeneratorsText-to-Video Generators
Pricing modelFreemiumFreemium
Starts at$10/mo$5/mo
Public APIYesYes
Trust score86 / 10072 / 100
PlatformsWeb, APIWeb, iOS, Android, API
CompanyShengShu AI HK LimitedAlibaba Cloud
Launched—2025
Last verifiedOct 29, 2026Oct 29, 2026

What our research says

Vidu

Vidu is worth a look for creators and marketers who need the same character or product to stay recognisable across several AI shots. Users who need commercial rights without paying, or who are uncomfortable with uploads being used for model training, should read the terms first.

Pros

  • Reference-to-video keeps subjects consistent across shots
  • Text, image and reference inputs in one tool
  • Published USD plans from $10/month
  • API platform for programmatic use

Cons

  • Commercial use only on paid plans
  • Credit cost varies by model and clip settings
  • Template library leans toward novelty effects

Wan

Wan is one of the cheapest ways to get watermark-free 1080p AI video with long clips, and its open-weight older models suit developers who want to self-host. Users who need clear commercial terms in writing or a non-Chinese provider for compliance reasons should check the terms before committing.

Pros

  • Paid plans start at $5/month on yearly billing
  • Native clips up to 30 seconds with sound
  • Earlier Wan models are open weights under Apache 2.0
  • Web, iOS and Android apps

Cons

  • Watermark-free downloads, 1080p and clips over 10 s are paid features; Free runs one job at a time
  • First paid period is non-refundable
  • Platform credits do not cover API or other Alibaba products

Which one fits

Choose Vidu if you need

  • Creators making multi-shot clips with a consistent character
  • Marketers producing product videos from reference photos
  • Developers who want the same models via API

Choose Wan if you need

  • Creators on a budget who want long, watermark-free clips
  • Developers who want open-weight video models to run locally
  • Users who edit existing footage by text instruction

Vidu vs Wan: the questions people ask

Is Vidu cheaper than Wan?

On published entry prices, Wan starts lower — $5/mo against $10/mo for Vidu. Entry price is the lowest paid plan as we last verified it; what each plan includes differs.

Does Vidu or Wan have a free tier?

Both: Vidu has a free tier, and Wan has a free tier.

Which has a public API, Vidu or Wan?

Both ship a public API, so either can be built on; the fact table above shows the platforms each one runs on.

More comparisons

All Vidu alternatives →All Wan alternatives →Browse all Text-to-Video Generators →