Gong vs Ting AI

Gong

Gong is the reference product for conversation intelligence: if you run a sales floor of 20-plus reps and your managers coach from call recordings, it is the tool they will ask for by name. The price is opaque, the platform fee makes it expensive for small teams, and most of the value needs a CRM and calendar integration project up front — so for a five-person team a lighter recorder does the job.

Pros

• +Transcription, deal risk, coaching and forecasting sit on one dataset instead of three tools
• +Public API and OAuth app framework with calls, transcripts, users, stats and CRM upload endpoints
• +Platform fee covers integrations, so connecting the existing stack costs nothing extra
• +Free companion apps for iPhone and Android with deal views, offline call playback and a mobile meeting recorder

Cons

• −No published pricing; every quote is bespoke and layered with a platform fee
• −Recording every customer call raises consent and data-retention work in regulated or EU markets
• −API is rate-limited to 3 calls a second and 10,000 a day by default, which constrains bulk analytics
• −The product has sprawled into engagement and agents, so the core recorder now comes with a bigger suite than many teams need

Ting AI

Ting AI is built for B2B reps who want the post-call admin — summaries, CRM updates, follow-ups — handled automatically instead of done by hand after every meeting. It's a fit for teams already living in a CRM; per-seat pricing adds up quickly for larger teams since no flat team rate is visible.

Pros

• +Auto-drafts follow-ups so reps aren't writing them from scratch
• +Writes call summaries and pushes updates into the CRM directly
• +Claims support across 102 languages for global sales teams
• +Gives reps individualized feedback on their call technique

Cons

• −Direct access to the site was blocked during this review, so some details rely on secondary sources
• −Per-seat pricing has no visible team or volume discount

Is Gong cheaper than Ting AI?

Ting AI starts at $19/seat/mo; Gong prices on request, so a quote is the only way to compare.

Which has a public API, Gong or Ting AI?

Gong ships a public API, as of our last verification. A public API for Ting AI is not confirmed by us — check its developer docs before you plan an integration.