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Launched 2013 · Verified Oct 16, 2026

Eat This Much

Verified Oct 16, 2026 Active
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Builds daily or weekly meal plans to your calorie and macro targets, then turns them into a grocery list.

meal planningmacrosgrocery listsFreemium · from $5/mo

Listed on EffectHub ·

Web · iOS · Android · API
Screenshot of the Eat This Much website
#577
eatthismuch.com as we captured it — our own screenshot, not the vendor’s press image.

Pricing

Pricing model
Freemium
Paid options from
$5/mo
Billing
Monthly

Free forever tier covers daily plan generation, tracking, barcode entry, custom and recurring foods. Premium is $5.00 a month with an annual subscription; the month-to-month rate is not shown. Professional is priced per client, and the partner API is priced per contract.

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Overview

About Eat This Much

Eat This Much generates meal plans against calorie and macro targets plus food preferences, then produces the grocery list to shop them. It supports keto, vegan, paleo, Mediterranean and vegetarian patterns, per-day macro targets for carb cycling, keyword filters for allergies or dislikes, recurring foods, and a pantry so leftovers get used. Grocery lists hand off to Instacart, Amazon Fresh and Walmart. The free tier generates daily plans and tracks intake including barcode entry; premium adds week-at-a-time planning, automatic grocery lists, leftovers and PDF export. A Professional tier serves dietitians, and a partner API in early access lets other apps generate plans.

Platforms
Web · iOS · Android · API
API
Yes
Last verified
Oct 16, 2026

Verified sources

  • Pricing page: Free $0.00 a month forever; Premium $5.00 a month with annual subscription, adding weekly plans, automatic grocery lists, delivery integration, leftovers and PDFs; Professional priced per client (15 October 2026)eatthismuch.com ↗
  • Partner API page: meal plan generation, 7,000+ curated recipes, grocery lists and PDF export through one API, in early access with pricing tailored per partner (15 October 2026)eatthismuch.com ↗
  • Terms of service: agreement with Eat This Much, Inc., a Delaware corporation (15 October 2026)eatthismuch.com ↗
Fact check

Is Eat This Much legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered
Mar 23, 2012 (14 years ago)Registry record (RDAP), registrar NameCheap, Inc., looked up Sep 6, 2026
TLS certificate
Issued by Google Trust Services, valid until Nov 16, 2026Seen in our own connection to the site on Oct 16, 2026
Last checked
Oct 16, 2026The site answered
On the market since
2013The vendor's own material, read by us
Operated by
Eat This Much, Inc., United StatesOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of Eat This Much

high confidence

The generator is the product: give it targets and dislikes and it fills a day or a week, then converts that into a shop. The free tier is unusually generous - daily plans and tracking cost nothing - but the features that actually save time, weekly planning and automatic grocery lists, sit behind premium. The $5 headline is the annual rate; monthly costs more and the page does not say how much.

Pros

  • Free tier generates daily plans, tracks intake and reads barcodes with no payment
  • Per-day macro targets support carb cycling and uneven training weeks
  • Virtual pantry and automatic leftovers cut waste instead of assuming fresh ingredients every meal
  • Grocery lists hand off to Instacart, Amazon Fresh and Walmart
  • Native iOS and Android apps with large review counts alongside the web app

Cons

  • Weekly planning, grocery lists and PDF export are premium-only, and $5 is the annual rate
  • The Professional tier has no published price - it is quoted per client
  • Plan quality depends on the recipe database, so narrow diets can produce repetitive weeks

Best for

  • Hitting specific calorie and macro targets without planning meals yourself
  • Carb cycling or per-day macro schedules
  • People who want the grocery list generated and delivered

Not for

  • Cooks who want recipe discovery rather than a prescriptive plan
  • Medical nutrition therapy - this is not clinical software

Watch out: The $5.00/month figure is footnoted with annual subscription, and the monthly price never appears on the pricing page.

#6inNutrition & Meal Planning· of 10 tools, ranked by rating and popularity

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