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Launched 2023 · Verified Oct 15, 2026

Intuit Intelligence

Verified Oct 15, 2026 Discontinued

The server answers with errors (HTTP 502). Other discontinued tools

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Assistant inside QuickBooks, TurboTax and Credit Karma that drafts, categorises and answers from your own ledger

accounting automationbookkeepinginvoice generationtax helpFreemium

Listed on EffectHub ·

Web · iOS · Android
Screenshot of the Intuit Intelligence website
#967
intuit.com as we captured it — our own screenshot, not the vendor’s press image.

Pricing

Pricing model
Freemium

No standalone price: the assistant ships inside Intuit products. QuickBooks pages state that Intuit Intelligence and certain other AI features are 'currently available at no additional cost at this time' to certain QuickBooks Online users in the US, with pricing subject to change and the feature discontinuable at any time; the free QuickBooks plan excludes it, so in practice it starts with Simple Start at $38/month (shown at $19 for the first three months). Credit Karma is free; TurboTax is priced per return.

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Overview

About Intuit Intelligence

Intuit Intelligence — launched in 2023 as Intuit Assist — is the assistant layer inside Intuit's own products rather than a standalone app. In QuickBooks Online it drafts batches of invoices for review, sends prioritised payment reminders, learns how you categorise transactions and flags tax-readiness gaps, and its chat can turn everyday-language instructions into scheduled automations; in TurboTax and Credit Karma it answers questions against the filer's or member's own data. It works on the transaction data already held in each account, with human experts reachable from the same interface, and is currently included at no additional cost for eligible QuickBooks Online customers in the United States. The vendor is Intuit Inc.

Platforms
Web · iOS · Android
API
Not confirmed
Last verified
Oct 15, 2026

Verified sources

  • Intuit Assist landing page still describes the assistant in future tense from its 2023 launch, lists TurboTax, Credit Karma, QuickBooks and Mailchimp, and carries a © 2026 Intuit Inc. footer; no price (15 October 2026)intuit.com ↗
  • QuickBooks Online pricing page lists Intuit Intelligence features (categorisation, invoice drafting, payment reminders, tax readiness, mobile) under the paid tiers only, with Simple Start at $38/month regular price, $19 for three months (15 October 2026)quickbooks.intuit.com ↗
  • QuickBooks feature-update page (August 2026) names the assistant Intuit Intelligence and states it and certain other AI features are 'currently available at no additional cost at this time', subject to change without notice (15 October 2026)quickbooks.intuit.com ↗
Fact check

Is Intuit Intelligence legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered
Feb 18, 1994 (32 years ago)Registry record (RDAP), registrar MarkMonitor Inc., looked up Sep 6, 2026
TLS certificate
Issued by DigiCert Inc, valid until Nov 6, 2026Seen in our own connection to the site on Oct 15, 2026
Last checked
Oct 15, 2026The site no longer answers
On the market since
2023The vendor's own material, read by us
Operated by
Intuit Inc., United StatesOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of Intuit Intelligence

medium confidence

Intuit Intelligence — the name Intuit now uses for what launched as Intuit Assist — is only interesting if you already live in QuickBooks, TurboTax or Credit Karma: it drafts invoices and payment reminders, learns your categorisation habits and answers questions against the ledger you already keep there. It is not a product you can buy or evaluate on its own, and Intuit's own fine print says the no-extra-cost status can end at any time.

Pros

  • Works on the transaction data already in the account, so there is nothing to connect or upload
  • Currently included at no additional cost for eligible QuickBooks Online customers
  • Covers invoicing, payment reminders, categorisation and tax readiness inside the product, with mobile support
  • Backed by Intuit Inc., with human experts reachable from the same interface

Cons

  • Not available standalone; value is capped by which Intuit product you use
  • Intuit reserves the right to charge for it or discontinue it without notice
  • Feature availability differs by plan and QuickBooks access is limited to US customers
  • The original Intuit Assist landing page is a stale 2023 launch page, which makes the current scope hard to pin down

Best for

  • Small businesses on QuickBooks Online who want invoices, reminders and categorisation handled from a chat prompt
  • TurboTax and Credit Karma users who want plain-language answers about their own numbers

Not for

  • Anyone not already paying for an Intuit product — there is nothing standalone to buy
  • Businesses on Xero, FreshBooks or spreadsheets looking for a bolt-on bookkeeping assistant

Watch out: Launched as Intuit Assist; QuickBooks pages now call it Intuit Intelligence. The no-extra-cost wording applies to 'certain QuickBooks users' and can be withdrawn, so do not budget on it staying free.

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