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Launched 2023 · Verified Oct 16, 2026

Adobe Firefly

Verified Oct 16, 2026 Active
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Adobe's generative image, video and audio studio with its own commercially safe models plus partner models.

text to imagegenerative fillcommercial licensevector generationFreemium

Listed on EffectHub ·

InputsTTextOutputsImagesWeb · API · iOS · Android

Pricing

Pricing model
Freemium

Four standalone tiers: Standard (2,000 credits/month, up to 20 five-second videos), Pro (4,000 credits, adds Photoshop on web and mobile), Pro Plus (10,000 credits) and Premium (50,000 credits, unlimited Firefly video), plus team licences and credit add-ons; the free plan resets a daily generation allowance. Adobe's plans page served only euro prices to our fetcher (Standard 11,17 EUR/month incl. VAT as a limited-time offer, Pro 22,36 EUR, Pro Plus 39,12 EUR first year, Premium 156,49 EUR first year, all monthly) and blocked direct requests, so the USD entry price could not be read today and is left null rather than converted.

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Overview

About Adobe Firefly

Firefly is Adobe's generative studio for images, video, audio and vectors, now fronting more than thirty models in one place, including Adobe's own Firefly models and partner models such as Google's Nano Banana and Luma's Ray. It also powers generative features inside Photoshop, Illustrator and Premiere Pro, and Adobe trains its own base models on licensed and public-domain material with indemnification for enterprise customers. A free tier gives a daily allowance of image, video and audio generations that resets each day; paid standalone plans run from Standard (2,000 generative credits a month, unlimited standard image features) through Pro, Pro Plus and Premium (50,000 credits with unlimited Firefly video), and team licences and Creative Cloud bundles include Firefly credits as well.

Platforms
Web · API · iOS · Android
API
Yes
Last verified
Oct 16, 2026

Verified sources

  • Adobe's Firefly plans page lists Standard with 2,000 generative credits a month, Pro with 4,000, Pro Plus with 10,000 and Premium with 50,000 plus unlimited Firefly video, team licences for Pro, Pro Plus and Premium, and a free plan with daily generations across image, video and audio; prices were served in euros only (Standard 11,17 EUR/month incl. VAT, limited-time offer) and the page refused direct fetches (15 October 2026)adobe.com ↗
  • Firefly home page describes generating images, video and audio with 30+ AI models in one place (15 October 2026)firefly.adobe.com ↗
  • Adobe Firefly is developed by Adobe Inc., announced September 2022 and released as a public beta in March 2023, sold via subscriptions using monthly creditsen.wikipedia.org ↗
Fact check

Is Adobe Firefly legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered
Nov 17, 1986 (39 years ago)Registry record (RDAP), registrar Nom-iq Ltd. dba COM LAUDE, looked up Sep 6, 2026
TLS certificate
Issued by DigiCert Inc, valid until Mar 17, 2027Seen in our own connection to the site on Oct 16, 2026
Last checked
Oct 16, 2026The site answered
On the market since
2023The vendor's own material, read by us
Operated by
Adobe Inc., United StatesOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of Adobe Firefly

low confidence

Pick Firefly when the indemnity and the Creative Cloud integration matter more than raw image quality, because on quality alone it trails Midjourney and the frontier models.

Pros

  • Trained on licensed and public-domain material with enterprise indemnity attached
  • Generative Fill inside Photoshop beats round-tripping through another tool
  • Produces editable vectors rather than only raster images
  • Standard image and vector generation is uncapped on paid plans

Cons

  • Image quality lags the top standalone generators
  • Generative credits drain fast on video and premium partner models
  • Pricing is split confusingly between standalone plans and Creative Cloud bundles
  • Free tier watermarks output and allows very few credits

Best for

  • Teams working inside Photoshop, Illustrator or Premiere who want generation in place
  • Brands that need the commercial-use indemnification Adobe offers enterprises
  • Vector and design work, where Firefly's editable vector output is unusual

Not for

  • Chasing best-in-class photorealism or the widest stylistic range
  • Anyone outside the Adobe ecosystem paying purely for image generation

Watch out: Credits are the real currency: standard image generation is unlimited on paid plans, but video and premium models burn the monthly allowance in a handful of clips.

Adobe Firefly head-to-head

Side-by-side fact sheets against the competitors our research or their makers name — pricing, platforms, API and both verdicts on one page.

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