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Ocoya vs Spira

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors. Both start at $15. Only Spira has a free tier. Both ship a public API.

Side by side

FactOcoyaSpira
CategorySocial Media ManagementSocial Media Management
Pricing modelPaidFreemium
Starts at$15 month$15 month
Public APIYesYes
PlatformsWeb, APIWeb, API
CompanyUAB OcoyaSpira Lab Inc.
Launched2021
Last verifiedSep 6, 2026Sep 1, 2026

What our research says

Ocoya

The per-profile economics are the story: 50 social profiles for $79 undercuts Buffer and Later badly if you manage many accounts. Sold as a single-brand tool it is unremarkable; sold as an agency tool it is one of the cheaper credible options.

Pros

  • Profile counts per dollar beat most mainstream schedulers at the agency tiers
  • Copy, image generation and scheduling live in one screen instead of three tools
  • Public API with self-serve key generation, plus an MCP server for Claude and ChatGPT
  • Workspace separation makes client isolation straightforward

Cons

  • AI credits are metered separately from posting and run out fast on the $15 tier's 100
  • Analytics are basic compared with Sprout or Hootsuite
  • The published terms date to 2022, which is a stale legal surface for a 2026 product
  • Small Lithuanian team means limited support hours across US timezones

Spira

Spira's pitch is running social accounts with less hands-on posting by letting agents generate and publish content on a schedule, which suits accounts that need constant output more than a tightly curated brand voice. Handing over both writing and posting to an automated agent means less manual review before things go live, which is worth weighing for a brand-sensitive account.

Pros

  • Publishes automatically across six major platforms from one dashboard
  • Combines AI video and image generation with the posting workflow
  • Founder background spans Meta, TikTok, CapCut, and Midjourney
  • API access is available for custom integration

Cons

  • Automated posting reduces the chance to review content before it goes live
  • The free tier's exact limits were not specified on the page

Which one fits

Choose Ocoya if you need

  • Small agencies running 20-150 client social profiles
  • Ecommerce brands auto-posting from a Shopify or WooCommerce product feed
  • Teams that need a client approval step before anything publishes
  • Anyone wanting to drive scheduling from a script or an AI assistant via MCP

Choose Spira if you need

  • Creators running an AI-influencer persona
  • Small teams needing constant multi-platform posting volume
  • Brands testing automated video and image content at scale

Browse all Social Media Management