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IndieGTM vs Ocoya

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors. IndieGTM starts at $39, Ocoya at $15. Only Ocoya ships a public API.

IndieGTMTurns a URL or idea into a rolling buffer of ready-to-post promotional videos and posts.OcoyaSocial scheduling with built-in AI copy, graphics and automations

Side by side

FactIndieGTMOcoya
CategorySocial Content & CaptionsSocial Media Management
Pricing modelPaidPaid
Starts at$39 month$15 month
Public APINoYes
PlatformsWebWeb, API
CompanyIndieGTMUAB Ocoya
Launched—2021
Last verifiedSep 1, 2026Sep 6, 2026

What our research says

IndieGTM

IndieGTM's value is in the volume math: a fixed monthly fee buys a defined number of standard and higher-effort videos plus daily text and image posts, which suits founders who'd otherwise pay per video elsewhere. There's no free tier to test output quality first, so the $39 entry price is a real commitment before you know if the generated videos are good enough to actually post.

Pros

  • Clear, published pricing with exact video counts per tier
  • Scales from solo founder (Starter) to agency-scale (Studio)
  • Add-on video packs let you buy more without a full plan upgrade
  • Daily text and image posts included alongside video generation

Cons

  • No free trial or free tier to evaluate video quality before paying
  • No information on company ownership or location
  • 1080p export cap on every tier, no higher resolution option mentioned

Ocoya

The per-profile economics are the story: 50 social profiles for $79 undercuts Buffer and Later badly if you manage many accounts. Sold as a single-brand tool it is unremarkable; sold as an agency tool it is one of the cheaper credible options.

Pros

  • Profile counts per dollar beat most mainstream schedulers at the agency tiers
  • Copy, image generation and scheduling live in one screen instead of three tools
  • Public API with self-serve key generation, plus an MCP server for Claude and ChatGPT
  • Workspace separation makes client isolation straightforward

Cons

  • AI credits are metered separately from posting and run out fast on the $15 tier's 100
  • Analytics are basic compared with Sprout or Hootsuite
  • The published terms date to 2022, which is a stale legal surface for a 2026 product
  • Small Lithuanian team means limited support hours across US timezones

Which one fits

Choose IndieGTM if you need

  • Solo founders who want a steady stream of promotional video content without editing it themselves
  • Agencies running multiple campaigns that need a predictable monthly video budget
  • Teams who already have a URL or product idea and want content generated from it directly

Choose Ocoya if you need

  • Small agencies running 20-150 client social profiles
  • Ecommerce brands auto-posting from a Shopify or WooCommerce product feed
  • Teams that need a client approval step before anything publishes
  • Anyone wanting to drive scheduling from a script or an AI assistant via MCP

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