UX copy assistant that writes and reviews microcopy inside Figma against your content guidelines.
Frontitude is a copy layer for product design teams. Its writing assistant runs as a Figma plugin: it drafts and rewrites interface strings, takes a tone selection, and checks a design against guidelines the team has stored, so writers and designers stop trading copy in comment threads. Guidelines and the copy library live in a web app where strings are versioned as reusable components. Frontitude Ltd. is Israeli. The Starter tier is free for two editors, one viewer and fifty copy components; Team is $200 a month, Growth $325, and the assistant itself is a $20-25 per-seat add-on. Only English is supported today.
Starter is free (2 editors, 1 viewer, 50 copy components). Team $200/month or $160 billed yearly; Growth $325/$260. The UX writing assistant is a separate $20-25 per-seat monthly add-on, and extra editors run $22-35 each.
Use tool ↗The value is not the generation, it is the guidelines: Frontitude can scan a Figma file and flag copy that breaks the rules a content designer wrote down. That makes it useful to teams that already have a content system and painful to justify for teams that do not. The jump from the free tier to $200 a month is steep, and the assistant is billed on top of that.
Watch out: The advertised plan price does not include the writing assistant — budget another $20-25 per seat per month for it.
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