Skip to content
effecthub

Bolna vs Retell AI

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Cheaper paid plan
Bolna — $0.06/min vs $0.07/min for Retell AI
Free plan
Only Retell AI (Bolna has paid plans only)
Public API
Both have one
Higher Trust score
Retell AI — 92 vs 85 for Bolna
Best fit
Bolna: Teams running call operations in Hindi, Tamil, Telugu or other Indian languages · Retell AI: Teams replacing an outbound qualification or booking script

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

Side by side

FactBolnaRetell AI
CategoryVoice Agents & Phone AIVoice Agents & Phone AI
Pricing modelPaidFreemium
Starts at$0.06/min$0.07/min
Public APIYesYes
Trust score85 / 10092 / 100
PlatformsWeb, APIWeb, API
CompanyWhismurwave Inc.Retell AI Inc.
Launched—2023
Last verifiedOct 16, 2026Oct 15, 2026

What our research says

Bolna

Bolna competes on two things Western voice-agent platforms handle badly: Indian language coverage and per-minute price. Being able to swap the recognition, language and speech models independently is genuinely useful when one vendor's accent handling fails on your callers. It is a developer product first — the playground exists, but the APIs and telephony wiring are where the work is.

Pros

  • Over ten Indian languages plus English, an area most voice platforms cover poorly
  • Twenty-plus interchangeable ASR, LLM and TTS models rather than a single fixed stack
  • APIs for agents, calls, numbers, knowledge bases and batch dialling, plus n8n, Make and Zapier
  • 6 cents a minute billed in 30-second increments, with volume rates down to about 4.5 cents

Cons

  • Purely metered, so a bad prompt loop turns directly into spend
  • Telephony charges from Twilio, Plivo or Vobiz are additional and not included in the quoted rate
  • Pay-as-you-go requires a credit purchase of at least $10 up front
  • Concurrency and support levels are tied to the Pilots or Enterprise commitments

Retell AI

One of the more honest voice-agent stacks: the pricing page breaks out infrastructure, TTS and LLM cost per minute so you can predict a call's cost instead of guessing. Telephony choice is wide and the concurrency allowance is generous. The catch is that per-minute billing plus add-ons makes a busy contact centre expensive fast, and the cheap end of the range only holds if you pick the cheap models.

Pros

  • Per-minute cost broken down by voice infrastructure, TTS provider and LLM on the public pricing page
  • Telephony via SIP trunking, Twilio and Vonage plus n8n, HubSpot, Make and Go High Level integrations
  • 20 concurrent calls included before any concurrency charge
  • Voice, chat and SMS agents share one platform and API
  • HIPAA path exists via a signed BAA covered in the terms of service

Cons

  • Cost per minute more than quadruples between the cheapest and most capable model combinations
  • Knowledge base, denoising, PII removal and branded caller ID are all metered extras
  • No flat-rate plan, so a spike in call volume lands straight on the invoice

Which one fits

Choose Bolna if you need

  • Teams running call operations in Hindi, Tamil, Telugu or other Indian languages
  • Developers who want to choose their own ASR, LLM and TTS combination per agent
  • High-volume outbound campaigns where a per-minute rate under 6 cents matters

Choose Retell AI if you need

  • Teams replacing an outbound qualification or booking script
  • Contact centres that already have Twilio, Vonage or SIP trunking
  • Developers who want per-minute cost visibility before launch

Bolna vs Retell AI: the questions people ask

Is Bolna cheaper than Retell AI?

On published entry prices, Bolna starts lower — $0.06/min against $0.07/min for Retell AI. Entry price is the lowest paid plan as we last verified it; what each plan includes differs.

Does Bolna or Retell AI have a free tier?

Retell AI has a free tier; Bolna has paid plans only.

Which has a public API, Bolna or Retell AI?

Both ship a public API, so either can be built on; the fact table above shows the platforms each one runs on.

All Bolna alternatives →Browse all Voice Agents & Phone AI →