Skip to content
effecthub
Launched 2023 · Verified Oct 29, 2026

Bing Image Creator

Verified Oct 29, 2026 Active
Use tool
Share

Free text-to-image generator from Microsoft Bing, with a daily quota of fast creations and Rewards points for more.

text to imagefree image generatormicrosoftimage editingc2paFree

Listed on EffectHub ·

InputsTTextImagesOutputsImagesWeb · iOS · Android

Pricing

Pricing model
100% Free

No paid plan: every signed-in Microsoft account gets 15 fast creations a day, then generation drops to standard speed. Microsoft Rewards points can be spent on extra fast creations; there is no price in dollars anywhere.

Use tool ↗
Overview

About Bing Image Creator

Bing Image Creator is Microsoft's free image generator: you type a description, pick an aspect ratio and a count of one, two or four, and it returns images you can then retouch, expand or strip of their background. It launched in March 2023 on OpenAI's DALL-E, and the creation page now lists Microsoft's own MAI-Image-2.5-Flash model. Anyone with a personal Microsoft account can use it on the web, inside Copilot and Bing search, and as a mini-app in the Bing mobile app; work and school accounts are excluded. Images carry a small watermark and C2PA content credentials, and a sister Bing Video Creator makes short clips.

Platforms
Web · iOS · Android
API
Not confirmed
Last verified
Oct 29, 2026

Verified sources

  • Creation page lists MAI-Image-2.5-Flash, aspect ratios, 1/2/4 images, and edit tools; daily fast-mode limit and Rewards creditsbing.com ↗
  • Free for everyone with a Microsoft Account, 15 fast creations a day, Rewards points, not available with Entra ID, watermark and C2PA, 90-day storage, Bing mobile mini-appexplore.microsoft.com ↗
  • Microsoft blog post 'Create images with your words – Bing Image Creator comes to the new Bing', March 21, 2023blogs.microsoft.com ↗
Fact check

Is Bing Image Creator legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

TLS certificate
Issued by Microsoft Corporation, valid until Apr 28, 2027Seen in our own connection to the site on Oct 29, 2026
Last checked
Oct 29, 2026The site answered
On the market since
2023The vendor's own material, read by us
Operated by
Microsoft, United StatesOur research, card verified Oct 29, 2026

How we collect these records

Editorial verdict

Pros & cons of Bing Image Creator

high confidence

A good first stop for anyone who wants decent AI images for free and already has a Microsoft account; the daily fast quota covers casual use. Designers who need fine control, style references, an API or images without a watermark should look at Midjourney, Ideogram or Adobe Firefly instead.

Pros

  • Free with a personal Microsoft account, no card required
  • Built-in edits after generation: retouch, expand, remove background
  • Works on the web, in Copilot and Bing search, and in the Bing mobile app
  • Content credentials (C2PA) mark images as AI-generated

Cons

  • Fast creations are capped daily; after that generation slows down
  • Watermark in the corner of every image
  • Not available with work or school (Entra ID) accounts, nor in Russia and China

Best for

  • Casual users who want free images for posts, slides and school projects
  • People already using Copilot or Bing who want generation in the same place

Not for

  • Teams that need an API or bulk generation
  • Professionals who need clean, unwatermarked output and fine-grained controls

Watch out: Creations are stored for up to 90 days, so download anything you want to keep. The model behind it has changed several times since 2023 (DALL-E, then Microsoft's MAI models), so older reviews describe different output.

Bing Image Creator head-to-head

Side-by-side fact sheets against the competitors our research or their makers name — pricing, platforms, API and both verdicts on one page.

Tasks

Also used for

Professions

AI tools by profession

Text-to-Image Generators is one of the jobs on these pages:

Be the first to review Bing Image Creator

Ask a question about Bing Image Creator