Bing Image Creator
A good first stop for anyone who wants decent AI images for free and already has a Microsoft account; the daily fast quota covers casual use. Designers who need fine control, style references, an API or images without a watermark should look at Midjourney, Ideogram or Adobe Firefly instead.
Pros
- Free with a personal Microsoft account, no card required
- Built-in edits after generation: retouch, expand, remove background
- Works on the web, in Copilot and Bing search, and in the Bing mobile app
- Content credentials (C2PA) mark images as AI-generated
Cons
- Fast creations are capped daily; after that generation slows down
- Watermark in the corner of every image
- Not available with work or school (Entra ID) accounts, nor in Russia and China