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Shorts Generator vs Submagic

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Entry price
Shorts Generator from $20/mo, Submagic from $19/seat/mo — different billing units, so no direct winner
Free plan
Both have one
Public API
Submagic has one; not confirmed by us for Shorts Generator
Higher Trust score
Submagic — 88 vs 73 for Shorts Generator
Best fit
Shorts Generator: Musicians making Canvas loops and promo clips · Submagic: agencies and podcasters slicing one long recording into a week of shorts

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

Side by side

FactShorts GeneratorSubmagic
CategoryFaceless & Automated ChannelsSubtitles & Captions
Pricing modelFreemiumFreemium
Starts at$20/mo$19/seat/mo
Public APINot confirmedYes
Trust score73 / 10088 / 100
PlatformsWebWeb, API
Company—Submagic
Launched—2023
Last verifiedOct 16, 2026Oct 15, 2026

What our research says

Shorts Generator

Timing captions and effects to the beat is the part most short-form tools do badly, and here it is the default behaviour. Everything is metered in credits that burn fast on avatar and voice work, and there is no company behind the brand that you can identify.

Pros

  • Captions and effects synchronised to detected beats
  • Vertical output sized for TikTok, Reels, Shorts and Spotify Canvas
  • Credits do not expire month to month
  • Avatar video, voice cloning and image generation share one credit pool

Cons

  • Avatar and voice-clone jobs consume credits quickly
  • Pricing page shows no free tier despite the homepage's free-to-start claim
  • No company name, country or API

Submagic

The quickest route from a talking-head recording to captioned vertical clips, and the caption styling is what people actually pay for. If you already cut in Premiere or DaVinci, their built-in speech-to-text plus one saved template gets you most of the way for nothing.

Pros

  • caption presets track short-form trends rather than looking like generic subtitle burn-in
  • transcript-based trimming is far faster than scrubbing a timeline
  • every paid tier includes some API minutes, so the pipeline can be automated
  • 4K/60fps export at the top tier, which most caption tools cap below

Cons

  • quotas count finished videos (3 credits each), not minutes, so short clips waste allowance
  • clip-length ceilings of 2 minutes on Starter and 5 on Pro rule out most podcast episodes
  • Starter and Pro include only 10 API minutes a month; 100 needs the $69 Business tier
  • no free plan is listed on the pricing page, only a 'try for free' signup

Which one fits

Choose Shorts Generator if you need

  • Musicians making Canvas loops and promo clips
  • Creators posting the same clip to TikTok, Reels and Shorts
  • Caption-heavy edits driven by a soundtrack

Choose Submagic if you need

  • agencies and podcasters slicing one long recording into a week of shorts
  • creators who want caption styles that match what is currently working on short-form feeds
  • non-English content, since transcription covers a wide language set

Shorts Generator vs Submagic: the questions people ask

Is Shorts Generator cheaper than Submagic?

They charge in different units, so there is no like-for-like answer: Shorts Generator starts at $20/mo, Submagic at $19/seat/mo. Entry price is the lowest paid plan as we last verified it.

Does Shorts Generator or Submagic have a free tier?

Both: Shorts Generator has a free tier, and Submagic has a free tier.

Which has a public API, Shorts Generator or Submagic?

Submagic ships a public API, as of our last verification. A public API for Shorts Generator is not confirmed by us — check its developer docs before you plan an integration.

All Shorts Generator alternatives →All Submagic alternatives →Browse all Faceless & Automated Channels →