Heatseeker
Verified Oct 15, 2026 ActiveRuns live ad experiments on Meta and LinkedIn against synthetic customer personas to validate messaging before a full launch.
Listed on EffectHub ·
Pricing
- Pricing model
- Paid
- Paid options from
- $29000 once
- Billing
- One-time purchase
Cheapest entry point is a one-off $29,000 Project: 3 months and 50 experiment credits. Annual plans are Base $55,000 (100 credits), Pro $105,000 (200 credits) and Enterprise from $185,000; one credit is one live ad variant or one 500-persona simulation, media spend is included on every plan and annual plans have unlimited seats.
Use tool ↗About Heatseeker
Heatseeker combines AI-modeled synthetic customer personas with real, live-market ad experiments on Meta and LinkedIn, so a messaging or pricing decision gets checked against actual audience behavior rather than a survey response. The synthetic personas are built from a company's own first-party data and are recalibrated against real campaign results, which the company claims reaches up to 95% accuracy. It pulls CRM, transaction, and performance data into a single customer-context layer, plugs into Claude, ChatGPT, and Gemini via MCP for querying that data conversationally, and carries SOC2 Type II and SAML SSO for enterprise buyers. Heatseeker operates as both a US entity, Heatseeker, Inc. in San Francisco, and an Australian one, Heatseeker Technologies Pty Ltd, in Gold Coast and Sydney.
- Platforms
- Web · API
- API
- Yes
- Last verified
- Oct 15, 2026
Verified sources
- Project one-off $29,000 for 3 months with 50 credits; Base $55,000/year (100 credits); Pro $105,000/year (200 credits); Enterprise from $185,000/year; media included on every plan; one credit per live variant or 500-persona simulation (15 October 2026)heatseeker.ai ↗
- Pricing page lists live experiments on Instagram, TikTok, Facebook and LinkedIn, synthetic panels, SOC 2 Type II and unlimited seats (15 October 2026)heatseeker.ai ↗
Is Heatseeker legit?
We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.
- Domain registered
- Aug 25, 2023 (3 years ago)Registry record (RDAP), registrar GoDaddy.com, LLC, looked up Sep 20, 2026
- TLS certificate
- Issued by Let's Encrypt, valid until Dec 1, 2026Seen in our own connection to the site on Oct 15, 2026
- Last checked
- Oct 15, 2026The site answered
- Operated by
- Heatseeker, Inc., United StatesOur research, card verified Oct 15, 2026
Pros & cons of Heatseeker
Built for teams with real ad budgets who want messaging and pricing decisions validated against live campaign behavior rather than a focus group, and the CRM-plus-experiment data layer is a genuinely different approach than survey tools. The catch is pricing starts at five figures, so this is squarely an enterprise marketing-ops purchase, not something a small team evaluates casually.
Pros
- Live experiments on real ad platforms (Meta, LinkedIn), not just simulated responses
- Personas recalibrate against actual campaign results over time
- Unifies CRM, transaction, and performance data in one context layer
- MCP access from Claude, ChatGPT, and Gemini plus SOC2 Type II and SAML SSO
Cons
- Cheapest entry point is a $29K one-off engagement, out of reach for most small teams
- Annual plans run $55K-$185K+, and every experiment variant draws down a fixed credit budget
- The claimed 95% accuracy figure is the company's own, unaudited number
Best for
- Enterprise marketing teams validating messaging before a full campaign launch
- Companies wanting synthetic-persona testing calibrated against real ad performance
Not for
- Small businesses or solo marketers without a five-figure testing budget
- Teams that just want traditional survey-based customer research
Watch out: Credits are bundled up front for the year and one credit buys only one live variant, so a managed five-variant experiment costs about ten credits; size the plan by experiment count, not seats.
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