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Buffer vs Ocoya

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Cheaper paid plan
Buffer — $5/mo vs $15/mo for Ocoya
Free plan
Only Buffer (Ocoya has paid plans only)
Public API
Both have one
Higher Trust score
Ocoya — 94 vs 82 for Buffer
Best fit
Buffer: Solo creators and small businesses posting to a handful of networks · Ocoya: Small agencies running 20-150 client social profiles

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

BufferSchedules, publishes and analyzes social posts across 12 networks, with an AI assistant for drafting and repurposing included on every plan.OcoyaSocial scheduling with built-in AI copy, graphics and automations

Side by side

FactBufferOcoya
CategorySocial Media ManagementSocial Media Management
Pricing modelFreemiumPaid
Starts at$5/mo$15/mo
Public APIYesYes
Trust score82 / 10094 / 100
PlatformsWeb, iOS, Android, Chrome extension, APIWeb, API
CompanyBuffer, Inc.UAB Ocoya
Launched20102021
Last verifiedOct 29, 2026Oct 22, 2026

What our research says

Buffer

Buffer fits solo creators, small businesses and lean agencies who want simple scheduling and analytics with AI help on drafts and no add-on fee. Brands that need social listening, paid-ads management or deep enterprise reporting will outgrow it.

Pros

  • AI Assistant included on every plan, including free
  • Per-channel pricing lets you pay only for the networks you use
  • Covers newer networks such as Bluesky, Threads, Mastodon and Substack
  • Public GraphQL API and CLI with documented rate limits

Cons

  • Costs scale with channel count, so many accounts get expensive on Team
  • Free plan caps the queue at 10 posts per channel and keeps 30 days of insights
  • No social listening or ad management

Ocoya

The per-profile economics are the story: 50 social profiles for $79 undercuts Buffer and Later badly if you manage many accounts. Sold as a single-brand tool it is unremarkable; sold as an agency tool it is one of the cheaper credible options.

Pros

  • Profile counts per dollar beat most mainstream schedulers at the agency tiers
  • Copy, image generation and scheduling live in one screen instead of three tools
  • Public API with self-serve key generation, plus an MCP server for Claude and ChatGPT
  • Workspace separation makes client isolation straightforward

Cons

  • AI credits are metered separately from posting and run out fast on the $15 tier's 100
  • Analytics are basic compared with Sprout or Hootsuite
  • The published terms date to 2022, which is a stale legal surface for a 2026 product
  • Small Lithuanian team means limited support hours across US timezones

Which one fits

Choose Buffer if you need

  • Solo creators and small businesses posting to a handful of networks
  • Agencies that add and drop client channels and want to pay per channel
  • Teams that want AI drafting without a separate subscription

Choose Ocoya if you need

  • Small agencies running 20-150 client social profiles
  • Ecommerce brands auto-posting from a Shopify or WooCommerce product feed
  • Teams that need a client approval step before anything publishes
  • Anyone wanting to drive scheduling from a script or an AI assistant via MCP

Buffer vs Ocoya: the questions people ask

Is Buffer cheaper than Ocoya?

On published entry prices, Buffer starts lower — $5/mo against $15/mo for Ocoya. Entry price is the lowest paid plan as we last verified it; what each plan includes differs.

Does Buffer or Ocoya have a free tier?

Buffer has a free tier; Ocoya has paid plans only.

Which has a public API, Buffer or Ocoya?

Both ship a public API, so either can be built on; the fact table above shows the platforms each one runs on.

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