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Verified Oct 16, 2026

BidHelm

Verified Oct 16, 2026 Active
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AI marketing service that runs Google Ads and an X account on its own, within limits you set, for a fee plus 3% of spend

google adsppc automationbid managementad spend optimizationapproval workflowPaid · from $79/mo

Listed on EffectHub ·

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Screenshot of the BidHelm website
#1925
bidhelm.com as we captured it — our own screenshot, not the vendor’s press image.

Pricing

Pricing model
Paid
Paid options from
$79/mo
Billing
Monthly

Starter is $79 a month and Growth $199 a month, each plus 3% of managed Google Ads spend; Agency is priced by contract. Extra ad accounts or seats cost $60 a month and extra social accounts $49. A 14-day trial requires a card; there is no free tier and no overage charge for AI usage.

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Overview

About BidHelm

Bidhelm now sells itself as an outsourced AI marketing department rather than a bid assistant. Connected to Google Ads and an X profile, it researches search terms and competitors, writes ads and landing pages, moves budget between campaigns, blocks junk clicks and posts to social, acting on its own inside rules you store in its memory. Every change is logged with a plain-language reason and can be undone from the chat, and a monthly or weekly report sums up what it did. Meta and LinkedIn are listed as coming soon. Billing is a base fee plus 3% of the Google Ads spend it manages, after a 14-day trial that takes a card.

Platforms
Web
API
Not confirmed
Last verified
Oct 16, 2026

Verified sources

  • Pricing page: Starter $79/month and Growth $199/month, each plus 3% of managed ad spend; Agency custom; 14-day trial with card required; changes made without per-change approval (15 October 2026)bidhelm.com ↗
  • Home page positions Bidhelm as an AI marketing department live on Google Ads and X, with Meta and LinkedIn marked soon (15 October 2026)bidhelm.com ↗
  • Terms governed by Delaware law with arbitration in Delaware (15 October 2026)bidhelm.com ↗
Fact check

Is BidHelm legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered
May 30, 2025 (1 year ago)Registry record (RDAP), registrar GoDaddy.com, LLC, looked up Sep 6, 2026
TLS certificate
Issued by Let's Encrypt, valid until Dec 12, 2026Seen in our own connection to the site on Oct 16, 2026
Last checked
Oct 16, 2026The site answered
Operated by
Bidhelm, United StatesOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of BidHelm

medium confidence

Bidhelm has moved from proposing changes for approval to running the account itself: it pauses ads, shifts budget, blocks search terms and posts to X without asking first, then explains each change and lets you undo it. That suits a small business that wants marketing handled rather than managed, but not anyone who needs sign-off on every edit. The 3% of spend on top of the base fee is the number to model before signing.

Pros

  • Every change ships with a plain-language reason and can be undone from the chat
  • Hourly sweeps that block junk clicks and stop runaway spend mid-day
  • Writes ads and landing pages with lead capture as well as managing bids
  • Audit log kept 30 days on Starter and 90 on Growth
  • No overage charges: a heavy month costs the same as a quiet one

Cons

  • A 3 percent cut of managed spend sits on top of the monthly fee at both self-serve tiers
  • Trial requires a card up front
  • Only Google Ads and X are live; Meta and LinkedIn are still marked as coming soon
  • The company publishes no address or entity name beyond a Delaware governing-law clause

Best for

  • Small businesses running Google Ads without a marketer on staff
  • Founders who want ads, landing pages and X posts produced and run for them
  • Teams that want a written record and undo for every automated change

Not for

  • Large spenders, for whom 3 percent of budget is more than an agency retainer
  • Advertisers who require approval before any change goes live

Watch out: It now edits the account without waiting for approval on each change, inside the limits you set; set those rules before connecting, and model the total at your real monthly spend, since at 20,000 dollars of media the percentage fee is several times the subscription.

#2inAd Campaign Management· of 8 tools, ranked by rating and popularity

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