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Illustro vs Recraft

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Entry price
Illustro from $7 once, Recraft from $10/mo — different billing units, so no direct winner
Free plan
Both have one
Public API
Recraft has one; not confirmed by us for Illustro
Higher Trust score
Recraft — 91 vs 59 for Illustro
Best fit
Illustro: Marketers and small teams needing occasional custom illustrations · Recraft: Designers who need editable SVG icons, logos marks and illustrations rather than raster approximations

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

Side by side

FactIllustroRecraft
CategoryIcons, Stickers & IllustrationsIcons, Stickers & Illustrations
Pricing modelFreemiumFreemium
Starts at$7 once$10/mo
Public APINot confirmedYes
Trust score59 / 10091 / 100
PlatformsWebWeb, API, Figma plugin
Company—Recraft Inc.
Launched—2022
Last verifiedSep 1, 2026Sep 6, 2026

What our research says

Illustro

Illustro suits people who need a handful of on-brand illustrations without hiring a freelancer, priced as credits bought once rather than a subscription to remember to cancel. Output quality and consistency across styles were not independently tested in this research, only the vendor's own claims and stats.

Pros

  • Editable output, including recoloring and style options, rather than a single fixed image
  • Exports to SVG in addition to raster formats, with commercial rights included
  • Credits never expire, unlike a use-it-or-lose-it subscription

Cons

  • No company name or country disclosed
  • Reported user count of about 6,500 is small next to established illustration generators
  • Photo-to-illustration and animation cost extra credits on top of the base generation

Recraft

The tool to reach for when the output has to be a real vector or has to match a style across fifty assets, which is where general image models fall apart. For one-off photorealistic images other models are at least as good, and the free tier is a showcase rather than a workspace since everything you make there is public and not yours commercially.

Pros

  • Native vector output that opens as editable SVG, not a traced raster
  • Saved styles keep a whole set of assets consistent
  • Canvas tools for mockups, background removal and inpainting, plus a Figma integration
  • API priced per image in prepaid units that never expire

Cons

  • Free-plan images are public and Recraft keeps the rights to them
  • Subscription credits do not roll over month to month
  • Vector generations cost twice the credits of raster ones
  • Plan table on the pricing page renders only in a browser; the docs carry the numbers

Which one fits

Choose Illustro if you need

  • Marketers and small teams needing occasional custom illustrations
  • Users who prefer paying once for credits over a recurring subscription

Choose Recraft if you need

  • Designers who need editable SVG icons, logos marks and illustrations rather than raster approximations
  • Brand and marketing teams generating sets of assets in one saved style
  • Developers who want vector and raster generation plus editing behind one prepaid API

Illustro vs Recraft: the questions people ask

Is Illustro cheaper than Recraft?

They charge in different units, so there is no like-for-like answer: Illustro starts at $7 once, Recraft at $10/mo. Entry price is the lowest paid plan as we last verified it.

Does Illustro or Recraft have a free tier?

Both: Illustro has a free tier, and Recraft has a free tier.

Which has a public API, Illustro or Recraft?

Recraft ships a public API, as of our last verification. A public API for Illustro is not confirmed by us — check its developer docs before you plan an integration.

All Recraft alternatives →Browse all Icons, Stickers & Illustrations →