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Voice and text AI relationship coach for couples, trained on Gottman Method and EFT frameworks.
CoupleWork is a mobile app built around Maxine, an AI relationship coach that couples talk to by voice or text about communication, intimacy, conflict and similar issues. Sessions draw on established couples-therapy frameworks including the Gottman Method and Emotionally Focused Therapy, and can be done individually or together, available at any time rather than on a scheduled appointment. The company is explicit that this is coaching, not clinical therapy, and directs anyone dealing with trauma, addiction or crisis to a licensed clinician instead. One subscription covers both partners on a shared account. It is built by BetterLabs AI LLC, registered in Delaware, and runs on iOS and Android.
$24.95/month for one subscription that covers both partners on a shared account.
Use tool ↗CoupleWork's value is availability: a framework-based coaching conversation at any hour beats waiting weeks for a therapy appointment, and one subscription covering both partners keeps the price reasonable relative to in-person counseling. It is explicitly not a substitute for therapy, so couples dealing with serious mental health issues, trauma or addiction need a licensed clinician instead.
Watch out: The app is coaching, not therapy; it recommends a licensed clinician for trauma, addiction or crisis situations rather than handling those itself.
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