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Brandmark vs Zoviz

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors. Brandmark starts at $35, Zoviz at $29. Only Zoviz has a free tier. Only Zoviz ships a public API.

BrandmarkLogo generator with one-time pricing: preview free, pay from $35 once to download files and brand assetsZovizLogo generator that outputs an entire brand asset kit

Side by side

FactBrandmarkZoviz
CategoryLogo & Brand Mark GeneratorsBranding & Brand Kits
Pricing modelPaidFreemium
Starts at$35 month$29 month
Public APINoYes
PlatformsWebWeb, iOS, Android, API
Company—Zoviz
Last verifiedSep 6, 2026Sep 6, 2026

What our research says

Brandmark

One of the few logo generators where a single payment buys the files outright, and you can iterate on designs for free before spending anything. The catch is that output quality is template-and-font driven, so distinctive marks still need the $195 human-assisted tier or a real designer.

Pros

  • Unlimited free generation and revisions before any payment
  • Pay-once model with full copyright included
  • Designer tier bundles cards, social kits, guidelines and a one-pager
  • Free utilities like Logo Rank give an objective sanity check

Cons

  • Results lean on stock icon and font combinations
  • Cheapest tier lacks source files and brand assets
  • No team features, integrations or API

Zoviz

Decent value if you want a whole starter identity, not just a logo, and you are fine with a machine-assembled look. The catch is that it is a subscription dressed up as pay-per-download, so budget for the renewals or export everything before you cancel.

Pros

  • Kit breadth is genuinely wide: cards, letterheads, signatures, covers, favicon and a brand guide
  • True vector output (SVG, EPS, PDF), not just PNGs
  • iOS and Android apps plus an API for enterprise integration
  • Free to design and preview, so you see the result before paying anything

Cons

  • Pricing is a monthly subscription, though the homepage frames it as paying to download
  • Style range is template-adjacent; results in the same industry look alike
  • Cheapest tier covers a single brand and one team member
  • Company details are thin: a New York private mailbox address and no named team

Which one fits

Choose Brandmark if you need

  • Bootstrapped founders who need a complete starter identity for under $100
  • People who refuse subscription pricing for a one-off branding task
  • Quick brand refreshes where vector files and guidelines matter more than originality

Choose Zoviz if you need

  • Solo founders and small shops needing a complete first identity in an hour
  • Freelancers producing throwaway brands for pitches and mockups
  • Anyone who needs stationery, socials and a favicon rather than one logo file

More comparisons

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