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Ahrefs vs Linkbot

Two fact sheets from our own research, side by side — pricing, platforms, API access and status re-checked by us rather than quoted from the vendors.

The short answer

Cheaper paid plan
Linkbot — $19/mo vs $29/mo for Ahrefs
Free plan
Both have one
Public API
Ahrefs has one; not confirmed by us for Linkbot
Higher Trust score
Ahrefs — 92 vs 76 for Linkbot
Best fit
Ahrefs: SEO teams and agencies that need backlink data they can defend to a client · Linkbot: Agencies running internal linking across many client sites

From our own records as of each tool's last check. Anything we have not confirmed is left out rather than guessed. How we verify

Side by side

FactAhrefsLinkbot
CategorySEO ToolsSEO Tools
Pricing modelFreemiumFreemium
Starts at$29/mo$19/mo
Public APIYesNot confirmed
Trust score92 / 10076 / 100
PlatformsWeb, API, Chrome extensionWeb
CompanyAhrefs Pte. Ltd.—
Launched—2020
Last verifiedSep 6, 2026Sep 6, 2026

What our research says

Ahrefs

Ahrefs is the backlink index most SEO teams treat as the reference, and the rest of the suite — keywords, rank tracking, audits — is strong enough that it usually replaces two or three cheaper tools. The entry prices mislead: Starter at $29 is a taster, and Lite at $129 is a single seat with credit limits, so a small agency lands at Standard plus extra users before it feels unconstrained. Buy it for the data; price it on your real seat count.

Pros

  • Backlink index built on Ahrefs' own crawler, with trillions of links and years of history
  • Keyword research, rank tracking, site audit and AI-answer visibility in one subscription
  • API and MCP access included from the Lite plan, not sold as a separate product
  • Free tier for your own verified sites and a $29 Starter for light use

Cons

  • Lite caps usage at 1,000 credits per user and six months of history
  • Every plan includes one user; additional seats are a per-month surcharge
  • Enterprise at $1,499 requires an annual commitment
  • Brand Radar AI and prompt-check packages are paid add-ons on top of the plan

Linkbot

Internal linking is a chore nobody does consistently, and Linkbot automates the boring half of it — finding orphan pages, spotting thin link equity, then writing the links in without a CMS plugin per platform. Because it injects links through a script rather than editing your content, the links live in Linkbot rather than in your database, which is fine until you cancel. Pricing is per site count and crawl size, which suits agencies more than single blogs.

Pros

  • Automatically inserts internal links rather than only reporting the gaps
  • Installs on WordPress, Webflow, HubSpot, Ghost, Blogger, Google Tag Manager or raw HTML
  • Priority indexing targets URLs search engines have missed
  • Dynamic funnel links push readers toward conversion pages
  • Free reporting tier lets you see the opportunity list before paying

Cons

  • The free plan will not insert any links — it only reports
  • Links are injected client-side, so they leave with the subscription
  • Entry plan caps each site at 1,000 URLs, which many blogs exceed
  • No company name or country is published anywhere on the site

Which one fits

Choose Ahrefs if you need

  • SEO teams and agencies that need backlink data they can defend to a client
  • Content teams running keyword research and rank tracking at scale
  • Developers pulling index data through the API or MCP on a Lite plan or above

Choose Linkbot if you need

  • Agencies running internal linking across many client sites
  • Content sites large enough that manual linking has stopped happening
  • Teams on a CMS with no decent internal-linking plugin

Ahrefs vs Linkbot: the questions people ask

Is Ahrefs cheaper than Linkbot?

On published entry prices, Linkbot starts lower — $19/mo against $29/mo for Ahrefs. Entry price is the lowest paid plan as we last verified it; what each plan includes differs.

Does Ahrefs or Linkbot have a free tier?

Both: Ahrefs has a free tier, and Linkbot has a free tier.

Which has a public API, Ahrefs or Linkbot?

Ahrefs ships a public API, as of our last verification. A public API for Linkbot is not confirmed by us — check its developer docs before you plan an integration.

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