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AI agent that finds relevant creators, writes outreach, and tracks influencer campaigns in one dashboard.
Calyo automates influencer marketing by reading creators' actual Instagram and TikTok content (with YouTube planned) to find matches for a brand, then drafting personalized outreach emails and handling reply negotiation. Campaign performance is tracked in a single dashboard, and the platform connects to Shopify, Klaviyo, Adjust, and AppsFlyer to tie creator activity back to sales and attribution data. It replaces the spreadsheet-and-inbox process many brands use to run creator programs, and is sold as a credit-metered monthly subscription with a small free tier to start.
Starter is $179/month billed yearly ($215 month-to-month) for 2,000 credits and about 400 AI-matched creators; higher tiers raise creator volume, workspaces, and sending accounts. The free plan includes 100 credits.
Use tool ↗Calyo targets the manual, spreadsheet-heavy parts of influencer marketing -- finding creators, writing the first email, chasing replies -- rather than being a content or payments platform. It is currently limited to Instagram and TikTok, so brands leaning on YouTube creators will need to wait or use a second tool.
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