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Verified Oct 15, 2026

Calyo

Verified Oct 15, 2026 Active
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AI agent that finds relevant creators, writes outreach, and tracks influencer campaigns in one dashboard.

influencer discoverycreator outreachcampaign trackingecommerce integrationFreemium · from $179/mo

Listed on EffectHub ·

Web
Screenshot of the Calyo website
#1301
calyo.ai as we captured it — our own screenshot, not the vendor’s press image.

Pricing

Pricing model
Freemium
Paid options from
$179/mo
Billing
Monthly

Free plan gives 100 credits (about 5 matched creators). Starter is $179 a month billed yearly or $215 month-to-month for 2,000 credits; Growth $419/$499 for 5,000 and Pro $959/$1,149 for 12,000. A matched creator with email costs 10 credits and credits reset monthly.

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Overview

About Calyo

Calyo automates influencer marketing by reading creators' actual Instagram and TikTok content (with YouTube planned) to find matches for a brand, then drafting personalized outreach emails and handling reply negotiation. Campaign performance is tracked in a single dashboard, and the platform connects to Shopify, Klaviyo, Adjust, and AppsFlyer to tie creator activity back to sales and attribution data. It replaces the spreadsheet-and-inbox process many brands use to run creator programs, and is sold as a credit-metered monthly subscription with a small free tier to start.

Platforms
Web
API
Not confirmed
Last verified
Oct 15, 2026

Verified sources

  • Pricing page: Free $0 with 100 credits, Starter $179 a month billed yearly ($215 monthly) for 2,000 credits, Growth $419, Pro $959; credits reset monthly (15 October 2026)calyo.ai ↗
  • Legal notice names the publisher CALYO SAS, 60 rue Francois Ier, 75008 Paris, France, SIREN 994 199 859 (15 October 2026)calyo.ai ↗
  • Home page lists Instagram and TikTok, with YouTube 'coming soon', plus Shopify, Klaviyo, Adjust and AppsFlyer integrations (15 October 2026)calyo.ai ↗
Fact check

Is Calyo legit?

We don’t label tools safe or unsafe. Below are the records we checked ourselves, each with the date we read it.

Domain registered
Jul 7, 2025 (1 year ago)Registry record (RDAP), registrar NameCheap, Inc., looked up Sep 16, 2026
TLS certificate
Issued by SSL Corporation, valid until Dec 26, 2026Seen in our own connection to the site on Oct 15, 2026
Last checked
Oct 15, 2026The site answered
Operated by
CALYO SAS, FranceOur research, card verified Oct 15, 2026

How we collect these records

Editorial verdict

Pros & cons of Calyo

medium confidence

Calyo targets the manual, spreadsheet-heavy parts of influencer marketing -- finding creators, writing the first email, chasing replies -- rather than being a content or payments platform. It is currently limited to Instagram and TikTok, so brands leaning on YouTube creators will need to wait or use a second tool.

Pros

  • Matches creators from actual content rather than follower-count filters alone
  • Handles reply negotiation, not just the first outreach email
  • Direct integrations with Shopify, Klaviyo, Adjust, and AppsFlyer for attribution
  • Free plan is enough to test matching before paying

Cons

  • No YouTube support yet, despite it being a major creator channel
  • Entry paid plan at $179/month is steep for a small brand testing the category
  • Credits reset monthly, so unused discovery and outreach budget does not carry over

Best for

  • DTC brands running ongoing creator outreach on Instagram or TikTok
  • Shopify merchants wanting creator activity tied to sales data
  • Small marketing teams without a dedicated influencer manager

Not for

  • Brands whose creator strategy is YouTube-first
  • Teams needing built-in payment or contract management for creators
#2inInfluencer Marketing· of 3 tools, ranked by rating and popularity
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